
lg 75UR78006LK Serie UR78 Ultra HD 4K 75'' LED Smart TV - black
Data sheet
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lg 75UR78006LK Serie UR78 Ultra HD 4K 75'' LED Smart TV - black
Down to the smallest details
With our 4K TV with HDR10 Pro you will have highly detailed, bright and deep color images.
Enhance your viewing experience
The α5 Gen6 processor uses Artificial Intelligence to optimize your content and give you a more realistic experience.
Transform content to 4K
When you watch low-resolution content, the TV converts it to 4K by reconstructing the details.
Get into the action with a big screen
With our ultra-large UHD TV it will be like having a cinema directly in your living room.
The perfect audio solution
Pair your new TV with one of our soundbars to transform your home into a cinema room.
Dedicated settings
Connect your LG TV to our soundbar and automatically switch to dedicated mode: 3 new settings await you to make the most of your audio setup.
Smart functions tailored for you
Experience the simplicity of a smart TV truly built to meet your needs. You can receive personalized alerts, suggestions on what to watch based on your tastes and much more. Furthermore, on the new main screen, the contents are organized in a simpler and more immediate way, to make you find what you need more quickly.
Quick tabs
The TV interface is now organized into practical tabs that collect apps based on thematic area. Work, gaming, sports, music and smart home: everything will be within reach and easily accessible. You can also change quick tabs based on your user profile, so you always have what you really need at hand.
AI Concierge
By purchasing the Pointer Remote Control (sold separately) you can also receive personalized advice. The AI Concierge feature, in fact, suggests related or trending keywords based on the search history you have made with voice recognition. This way you will discover more content that you like.
At home like at the cinema
Bring movie theater immersion to your living room with stunning 4K content.
SCREEN
- UHD 4K screen type
- 4K Ultra HD resolution (3,840 x 2,160 pixels)
- Direct LED backlighting
- Native 50Hz refresh rate
IMAGE
- α5 Gen6 4K processor with AI
- Image upscaling with AI Upscaling 4K
- Dynamic Tone Mapping Yes.
- Brightness control with AI Yes
- HDR (High Dynamic Range) HDR10 / HLG
- FILMMAKER MODE™ Yes
- 9 preset picture modes (Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, ISF Bright Environment Expert, ISF Dark Environment Expert)
GAMING
- HGiG Yes
- Game Optimizer Yes (with Game Dashboard)
- Automatic Low Latency Mode (ALLM) Yes
SMART TV
- Compatible with Apple Airplay2 Yes
- webOS 23 operating system
- Sports Alert Yes
- Family settings and usage restrictions Yes
- ThinQ Yes
- Compatible with USB webcam Yes
- Internet browser Yes
- Intelligent Voice Recognition Ready
- LG Channels Yes
- Pointer remote control ready
- Smartphone app Yes (LG ThinQ)
AUDIO
- AI Sound AI Sound (5.1 channel virtual upmix)
- Voice clarity Yes
- LG Sound Sync Yes
- Sound Mode Share Yes
- Simultaneous audio output Yes
- Bluetooth Surround Ready Yes (2-way playback)
- 20W audio power
- Acoustics adjustment with AI Ready
- Audio Codec AC4, AC3 (Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (see manual for details)
- Direction of the speakers Downward
- 2.0 channel speakers
DIMENSIONS AND WEIGHT
- Dimensions without base (W x H x D mm) 1678x964x59.9
- Dimensions with base (W x H x D mm) 1678x1027x361
- Dimensions with packaging (W x H x D mm) 1820x1115x200
- TV base (W x D mm) 1344x361
- Weight without base (kg) 31.4
- Weight with base (kg) 31.8
- Weight with packaging (kg) 40.7
- VESA dimensions (W x H mm) 400x400
CONNECTIVITY
- ARC (Audio Return Channel via HDMI) eARC (HDMI 2 input)
- Bluetooth Yes (v5.0)
- LAN 1
- Simplink (HDMI CEC) Yes
- SPDIF 1 optical audio output
- CAM module slot 1
- HDMI 3 inputs with eARC and ALLM support as per HDMI 2.1 specifications
- Antenna / cable TV inputs 2
- USB 2 inputs (USB 2.0)
- Wi-Fi Wi-Fi 5
Customer Questions & Answers
You are in first place
Customer service always active before and after sales
Our Customer Service consists of a team of professionals always at your disposal. We combine industry knowledge with enthusiasm
√ We listen to your requests and needs
√ We inform you by helping you in your choice
√ We always follow up with you, even after your purchase
Positive feedbacks
99% of our customers are satisfied
Trust the satisfaction of our customers, through their reviews. Knowing you can trust is certainly a fundamental plus for choosing to buy online
Right of withdrawal
Not satisfied? Then you will be refunded
If you have received your order but the selected product does not satisfy you, you can request the return of the goods, communicating your intention within 14 calendar days from the delivery date.
Packing and shipping perfect
You will receive by email a photo of your order packed and ready for shipment
TAll products always leave from our headquarters, where they are scrupulously checked and reinforced in the packaging.
Each package is photographed before being entrusted to the courier and the photo sent to your email address together with the service information. We carefully select the carrier to entrust the delivery to, based on the characteristics of the single order.
Additional packaging
Safe seal
Pallet
Maximum protection


For the shipment of your orders, we only choose zero-emission couriers that are oriented towards greater economic, environmental and social sustainability.